Director of Marketing

New York, United States Full-time

Join a tech-enabled real estate services startup as our first Director of Marketing to support growth with digital marketing, social media, print, and event marketing. Salary, title, and equity are commensurate with experience.

What you’ll be doing:

Marketing + Social Media

  • Refining our branding and messaging.
  • Creating weekly blog posts on Medium, to bring real-life stories about the opaque and complex zoning code to layperson readers in a fun and relatable way.  
  • Launching and growing our social media presence, to ensure strong relationships with our clients, and engagement with press, government, tech leaders, and other constituents.  Ensuring a regular Instagram infusion of new architectural photos that highlight how zoning has impacted our cities.
  • Developing marketing materials, website
  • Email and SEO
  • Analyzing available data from the website, Zendesk, and other client-facing tools, and presenting your findings to the company.
  • A/B testing of branding, messaging, etc.

Offline Marketing, as needed

  • Preparing for and staffing trade shows and conferences
  • Organizing speaking engagements for our zoning experts and CEO
  • Organizing events
  • Coordinating with media for additional exposure

Who you are:

  • 5+ years experience in digital marketing
  • Analytical and data-driven.
  • A fantastic written and verbal communicator.  Skilled at translating highly complex topics into simple ideas. 
  • Experienced with content creation - both written and (ideally) visual.
  • Highly organized and task-focused.
  • Versed in real estate terminology and concepts.
  • Willing to work in a small, scrappy team to get big things done.
  • Facile with common business software (Google Apps, Slack, MailChimp, etc.), social media dashboards, and other marketing tools.
  • Ideally, experienced with graphic design; comfortable with Adobe Illustrator or other design software a plus.

About Envelope:

Envelope is a tech-enabled zoning services company, spun out of a longtime collaboration between award-winning SHoP Architects, and the Director of MIT’s Civic Data Design Lab.  We use our 3D zoning technology to help real estate professionals visualize and analyze development opportunity and make faster, smarter investment decisions. 

We’re building a cutting-edge 3D spatial analysis and visualization platform, and building it well.  We enjoy spending time with smart people solving tough problems.  We don’t mind when our team works remotely as-needed, because we’re self-motivated enough to get the job done wherever we are. 

We are lucky to have our offices in the beautiful Woolworth Building near the foot of the Brooklyn Bridge with easy access to all public transportation.  We go on periodic excursions into the city to see the real-world effects of the zoning code, and get to know each other outside the office. Most importantly we have a good burr grinder and a Chemex and gorgeous views of the city from the 21st floor. 

Our small team is passionate about what we do, eager to tackle serious challenges, and growing quickly.  We offer fully-paid individual health care, flexible vacation days, periodic all-team dinners with curated wines from our vintner co-founder, discounts on transit, and a range of additional benefits.  Salary and equity are commensurate with experience.

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